Health promotion campaigns
Health promotion campaigns
Pharmacies are required to participate in up to four health campaigns. This has been agreed as two national health campaigns and two local health campaigns (the latter agreed by ICBs and LPCs at a local level). This generally involves the display and distribution of leaflets provided by NHSE or the ICB.
In addition, pharmacies are required to undertake prescription-linked interventions on major areas of public health concern, such as encouraging smoking cessation.
Mandatory health campaign topics
It has been agreed that the campaign topics should, wherever possible, support NHSE and ICB operational and public health priorities, such as winter pressures, smoking, obesity and alcohol.
National campaign topics
Once the national campaign topics are agreed by NHSE and CPE they will be published here.
Campaign Resource Centre: The Campaign Resource Centre brings together information for partners on all marketing campaigns. Community pharmacy teams can download or order materials from this website free of charge.
DHSC / Public Health England / NHS England leaflets: some publications for nationally funded public health campaigns are available to order online from the Health and Social Care Publications Order line or by calling 0300 123 1002.
Additional campaigns may be sent out from other parties, such as local public health teams, and where possible we encourage contractors to support these local campaigns.
More information
